This portfolio highlights selected work in strategic communications, media writing, and campaign messaging developed through academic and professional experiences.
Press Release:
Press release written as part of a nonprofit communications campaign designed to generate media coverage and community awareness.
Media Alert:
Media Alert designed to invite local press and community leaders to a nonprofit campaign event.
Public Relations Campaign – United Way:
Public relations campaign developed to increase awareness and engagement for United Way through strategic messaging, media outreach, and community-focused communications.
Wellness Trends & Influencer Marketing:
Article analyzing how social media influencers shape wellness trends and how authenticity and credibility affect consumer trust.
Graphic Samples:
Designed branded social media graphics for a community food drive campaign, including promotional, countdown, and impact-focused content. Focused on clear messaging, consistent branding, and audience engagement.
Video Samples:
Produced and edited promotional, highlight, and testimonial videos for the Sullivan Foundation focused on storytelling, event engagement, and participant impact.